Careers at MGA Entertainment

Company Summary: MGA Entertainment, a consumer entertainment Products Company headquartered in Chatsworth, California, manufactures innovative lines of proprietary products for the toy and consumer electronics market. The company also licenses its IP in such areas as apparel, home décor, stationery and sporting goods. The MGA family includes award-winning brands such as LOL Surprise, Little Tikes®, Project MC2, and Zapf Creation®. For more information please visit www.mgae.com.

Mission: Responsible for creating videos for our social channels. This role is responsible for ideating, shooting, producing, and editing video content featured on TikTok, Instagram Reels, and long-form Instagram videos. All with a focus on engagement and audience growth while working with the strategy counterpart and brand team to create a consistent voice and story. The role sits on the social media team and works closely with both internal and external partners. 

Key Result Areas  Time Utilization

Total Time Utilization  100%

Position Requirements

Education/Experience:

• Bachelor’s degree, preferably in film, production, graphic design, photography, social media, marketing, or communications
• 3+ years of video editing / content creation
• Similar management position at toy/entertainment/media company preferred
• Understanding of COPPA a plus

Skills/Knowledge/Ability:

• Narrative and audience driven understanding of social media content
• Best practice knowledge of social media platforms including but not limited to Facebook, Instagram, Twitter, Pinterest, YouTube, TikTok, and emerging platforms
• Enthusiastic self-starter who is versed in video editing programs; Premiere, Final Cut Pro, After Effects
• Ability to switch between voices of various brand personalities, brand characters, corporate spokesperson, and consumer targets
• Generating content for both kid and adult audiences
• Good communication, management, decision-making, and relationship-building skills
• Team player willing to absorb, enhance, and execute brand direction
• Love of popular and internet culture
• Animation design skills a plus

Authority:

• Reports to Manager of Social Media Strategy and Content 
• Works closely with portfolio brands, creative, agencies, and marketing teams to develop content 

Key Result Areas and Activities

Content Ideation 

• Work with stakeholders to develop content/plans to grow/support the community, meet engagement metrics, and ensure best practices are followed

Content Creation / Production 

• Independently create from start to finish professional grade videos in brand approved voice
• Partner seamlessly with internal and external creative partners to deliver high quality content
• Stay informed on platform specs, ad types and innovation

Analytics

• Work with Strategy counterpart to stay informed on what’s working and what’s not working in a data-oriented way

Thought Leadership and Advocacy

• Keep knowledge up-to-date with the latest in social video trends
• Discover emerging social trends and/or platforms, react quickly to find new success